Unreasonable Hospitality and Unreasonable Digital...
As leader of the Experience Practice at Thirdera, a Cognizant company, I've found unexpected inspiration in Will Guidara's "Unreasonable Hospitality." While the book focuses on...
Read MoreThirdera generates transformation, digitization, and automation for our customers at the speed of NOW.
We help organizations adopt better patterns of work and get more from ServiceNow. Our team unlocks enterprise potential to elevate experiences across the world of work.
We help organizations adopt better patterns of work and get more from ServiceNow. Our team unlocks enterprise potential to elevate experiences across the world of work.
Exciting news! Thirdera and Cognizant Awarded Three ServiceNow Partner Specializations
Read moreInsurance Provider Projects $75MM Gain in Business Value from Asset Management Transformation
Read moreGovernment Agency INDOT Modernizes Its Constituent Service Model with CitizenKey
Read moreBalancing mission-driven goals with operational efficiency requires innovative solutions that can streamline processes, and enhance program delivery without straining budgets.
UN Agencies Rely on Thirdera and ServiceNow to Support the Ukrainian Aid Response
Read moreDigitize and automate workflows to enhance the customer experience, online and in-store.
Global SAP on Cloud Leader, Lemongrass, Embarks on Multi-Continent ITSM Overhaul
Read moreStay up to date with the insights from ServiceNow experts and explore our blogs, news, case studies culture posts, partner updates and more.
Stay up to date with the insights from ServiceNow experts and explore our blogs, news, case studies culture posts, partner updates and more.
Experience is at the front and center of the ServiceNow platform, as more and more organizations seek user interfaces and experiences that are intuitive, tailored, and engaging.
While often used in combination, UX and UI design are two very different concepts. So, what exactly is the difference between UX and UI?
User experience (UX) is the experience that a person has as they interact with a product. As UX designers, it is our job to improve customer satisfaction through the utility, ease of use, and delight provided in the interaction with a product. UX involves gathering data about user patterns and behaviors, researching the users’ pains, and turning them into opportunities. By analyzing the research, we collect information and develop a framework for the best experience for our users. UX design is about empathizing with your users and building for them based on their needs.
User interface (UI) design prioritizes the user’s visual experience. It’s a human-first approach to designing the aesthetic experience of a product and is the space where interactions between humans and machines occur. UI design is a fundamental element in human-computer interactions and focuses on the visual touchpoints of a product that allow the user to interact with the interface and accomplish their goals with ease and efficiency.
At Thirdera Digital (3D), UX design refers to researching and designing ServiceNow applications to fit our customers’ specific needs as well as addressing the pain points they are experiencing in their current process. Alongside our ServiceNow Architects, we speak directly with our clients, hold workshops to uncover their values, goals, and bottlenecks, discuss how to avoid potential future issues, and examine the different widgets, which are an element of interaction, they can utilize to make their process more efficient. We then take our findings and build out a list of requirements before starting on the design, ensuring we address each pain point. Next, we use critical thinking (and product knowledge) to create a customized, enhanced experience that will create seamless workflows and remove complexity. UX design is an iterative process, so uncovering new pain points in our client’s workflow is always a possibility. Our job as designers is to listen to our clients, take the feedback received and implement it into the design.
The UI component is always about the visual design of the interface. We design a branded portal using our clients’ design system, creating a holistic experience for the client and their team. We aim for a seamless, user-friendly, and visually familiar experience.
To ensure we provide the most up-to-date and relevant designs, the Thirdera Digital (3D) design team makes sure to stay on top of all the newest industry trends. That allows us to solve problems to the highest standard, help users stay engaged, and achieve their goals.
Our ServiceNow UX/UI experts created this eBook to explain eight UX/UI trends we see gaining traction and are currently being used in the industry. Thirdera Digital (3D) will be applying to our ServiceNow portal designs in 2022.
As leader of the Experience Practice at Thirdera, a Cognizant company, I've found unexpected inspiration in Will Guidara's "Unreasonable Hospitality." While the book focuses on...
Read MoreThe ServiceNow Xanadu release became generally available on September 10, 2024, introducing significant GenAI capabilities to the Now Platform. With numerous enhancements across...
Read MoreSeeking to enhance employee satisfaction and streamline IT operations, this client chose the ServiceNow Employee Center as the cornerstone for creating a unified, self-service...
Read MoreGartner's Innovation Insight: Attack Surface Management report indicated that less than 1% of organizations have more than 95% visibility of all their assets. Without...
Read More